by Patrick | Dec 10, 2019 | Copywriting, PSM Blog, SEO
Although your website does a lot of communicating with your customers (and potential customers), that’s not the only dialogue that it’s involved in – it’s also talking to Google. Every day, Google continuously talks to every website out there...
by Patrick | Jun 11, 2019 | PSM Blog, SEO
Search Engine Optimisation is a highly competitive field, and it’s growing more intense with every passing year. So much business is done over the internet that ranking high in the search engines can be the crucial difference between success and failure. This is...
by Patrick | Oct 16, 2018 | PSM Blog, SEO
Appearing near the top of Google searches is vitally important when it comes to the highly competitive world of e-commerce. You should consider Google the gateway to the internet; it’s opened millions of times across the world per day, and for many people, its...
by Patrick | Nov 21, 2017 | PSM Blog, SEO
This much you should know: in 2017, your online marketing plan must include SEO (search engine optimisation). The most integral part of SEO is keyword optimisation, or keyword research. This essentially means selecting and analysing the best and most relevant keywords...
by Ben Dwyer | May 11, 2017 | Copywriting, PSM Blog, SEO
The debate over which is more important for a successful website – quality or quantity – is an argument that’s existed since the inception of online blogs. Starting a blog can raise many questions, especially if you want your writing to reach as many eyes...
