Blog Writing
The best biz-growing task that you probably don’t want to do.
We’ll take care of everything.
Imagine a resource that…
⚡ Draws interested clients to your website (for free)
⚡ Showcases your industry expertise
⚡ Provides a 24/7 deep dive on your brand & working style
This is your blog. Let’s use it.
How does it work?
Your blog has the power to be a lead-magnetising, brand boosting MACHINE.
Here’s how 👇
✍️ First you need a content strategy...
⚡ Brainstorm the kind of topics that your target audience wants to read
⚡ Focus on your services, location, services, industry insight & what separates you from competitors
⚡ Write in-depth articles that deep dive these topics and offer valuable & unique insight
The more quality, relevant content that goes on your blog = the faster your audience will grow.
📈 With the right keywords...
⚡ Research words & phrases that your customers use to search for your services
⚡ Place these keywords organically throughout your blog articles
⚡ Post regular content that targets these keywords
This is how future customers discover your website for free.
🌟 & enjoy the gift that keeps giving...
⚡ Quality blog content shows Google that your website is relevant & worth promoting
⚡ The longer these articles sit on your site, the higher they climb on Google
⚡ Your blog’s SEO places your website in more searches & attracts more future customers
The benefits of blogs are evergreen, unlike ad campaigns or paid promotions that rely on consistent payment.
Your blog can work 24/7 to promote your brand while educating & entertaining your audience.
Our Process
Research, writing, editing, SEO & uploading — we take care of everything.
Here’s how👇
🎙️ We find your audience by...
⚡ Understanding your key offering(s), brand voice & business goals
⚡ Deciding which elements of your biz are most ‘searchable’
⚡ Defining your brand voice and using it to write every article
We’ll work out the type of content that will bring clients to your website.
And then… 👇
🔑 We plan out your content & SEO strategy by...
⚡ Suggesting a list of attention-grabbing article titles
⚡ Creating a huge list of keywords to attract your target audience
⚡ Developing topics & titles in line with your business goals
We share Article Templates so that you can tell us what to highlight in each blog.
And then… 👇
🖊️ You'll have your very own editorial team
⚡ We’ll match you with the best writer to capture your voice
⚡ Our fantastic & super friendly Project Manager Nicole will share Google docs for you to approve/comment on
⚡ Our editor will check, SEO & upload all articles as drafts ready to go live
You can be totally hands-free if you prefer – just greenlight the draft & hit ‘Publish’!
And then? Your blog starts engaging & converting your ideal clients.
Interested in RESULTS?
Case studies & testimonials are waiting at the bottom of the page 👀
Including this one from Steph!
“I know outsourcing is kind of scary – but blogging was the first really big thing I outsourced and I’m so proud of every single blog on my website!
So if you want the same thing, trust Pepperstorm – I love them!
I use them for EVERYTHING I need content for. They are UNREAL! Do it!”
Steph Marie, Wedding Photographer & Coach
Packages
We offer Batch & Rolling Monthly services.
Choose the option that suits your budget & goals.
✨ A batch is best if you...
⚡ Have a new website or empty/outdated blog and want Google to notice you
⚡ Want to target a specific service, product or location over a series of articles
⚡ Prefer a one-off payment & to choose whenever you want a new set of articles
We’ll remember your brand tone, biz goals & fave copywriter for your next Batch.
✨ Rolling monthly is best if you...
⚡ Want a long-term content & SEO strategy to continually promote your site
⚡ Offer multiple services/products or target several locations
⚡ Prefer regular payments and to relax knowing that your blog is being consistently updated
We’ll handle the content & keyword strategy — while you sit back & watch your traffic grow.
Want help deciding which is best for your biz?
Say hi or set up a free consultation with Nicole!
Pricing
The price is based on article amounts & word counts, which we’ll tailor to your brand goals.
Rolling Monthly packages range from $495 – $3000 USD+ per month.
Batch Packages start at $995 USD.
Example Batch
Here’s an example of a Batch with a range of short & long-form content for $1400 USD.
Your writer will create:
✨ 6 x articles
2 x 500-word / 2 x 750-word / 1 x 1500-word / 1 x 2000-word
Nicole & your editor will take care of ALL the:
✨ Keyword Research
✨ Title Suggestions
✨ Writing, editing, SEO & uploading
Leaving you free to focus on your business.
The finer details
Hit the + titles to explore our Blog Writing service.
🙋♀️ Who will write my copy?
We’ll match you with the perfect wordslinger from our team of 10+ writers.
They’ll establish your desired brand tone and write all of your articles.
No waiting around to fit into a freelancer’s schedule. We’re ready to start when you are.
🙋♀️ What's the best word count?
As much as it takes to provide a clear & comprehensive answer.
The more time people stay on your site, the better for SEO — but not if readers get bored and click away halfway through the article.
⚡ Deep dive on your fave location or subject? 2000+ words is great.
⚡ A quick answer to a straightforward question? 500 words is plenty.
Imagine you’re the reader — do you want a quick & clear response or a long, info-filled overview. Or somewhere in the middle?
We’ll advise on which word counts will work best for each topic.
🙋♀️ How often should I post on my blog?
As often as possible — as long as it’s quality!
Content is (and always will be) king.
Write regular, engaging & relevant articles and your website will wear the crown 👑
Outsourcing blog writing is the easiest option. However, everyone has different budgets…
…so if you’d like to hand some to us & write some yourself just ask and we’ll send over free resources, guides & templates to help!
🙋♀️ What are Lead Magnets?
An item, service or resource that converts a website visitor into a contact.
The best ones? Digital products related to your brand & services, e.g. eBooks, Pricing Lists, How-To Guides, etc.
These are valuable pieces of content – but as they’re digital, you can hand them out like candy (in return for an email address) 🍬
Follow this process:
Attract potential clients to your site with SEO-charged blogs.
⬇️
Offer a valuable download (lead magnet) in return for their email address.
📩
Market to them.
It’s. That. Easy.
We highly recommend including Lead Magnets in your content strategy – and our editorial team can make them for you!
More questions?
Peek our FAQs at the very bottom of the page or shoot over a quick message!
Meet the TEAM
We’ve written 1000s of article for 100s of clients over the last 10 years.
We’ll use all of this knowledge & experience to supercharge your blog 👋
Nicole
Our Project Manager will be your day-to-day contact, content planner + new BFF.
Dave
Our Founder is the guy you chat to on Insta and see in the silly very serious promo vids.
10+ Writers
We’ll match you with the most suitable voice from our chorus of wordslingers.
Ready?
Let’s unleash your website’s secret weapon…
…and start blogging!
👣 Next Steps
⚡ Send us a message with any questions
OR 👇
⚡ Book in for a free consultation with Nicole on the calendar below
Want help deciding which option’s best?
Let’s chat!
Can’t see your ideal slot?
Share your preferred days/times & we’ll set one up to suit your schedule 📅
Content & SEO is just like any other investment.
Start today and you’ll be ahead of everyone who waits until tomorrow.
Case Studies
Our Blog Writing service has helped 100s of businesses grow their audience & attract new leads.
Here’s how we…
🎥 Helped George Novac supercharge his leads
We created Rolling Monthly location-specific blogs tailored to this Italian photographer’s brand & biz goals – which quickly placed his site on Page 1 of Google.
🙋 Wanna see more results from our Blog Writing Service?
Shoot over a message with a link to your site/Insta we’ll send them straight over!
How our blogs helped Brendan step away from daily social posting
In the middle of 2022 I was encouraged by my business coach to write a blog a week for 52 weeks!
We knew it would do amazing things for my local SEO and was going to shape my long term marketing strategy.
I was so excited and motivated I got planning straight away.
Then I realised…. Boy do I find writing challenging.
I would sit at my computer for hours just thinking…. Write a sentence…. Delete it….. think again. I hated it!
My work was piling up AND I wasn’t getting any closer to my goal.
That’s when I reached out to David from Pepperstorm and I told them my plan.
Not only did they jump at the chance, they came back to me with a structured idea which included cornerstone blog posts, long form content and shorter form content.
All of which they said would work so well together.
Well, within months of starting I have a top ranking blog post for my area that gets over 500 organic views per month and what seems like every day my blog posts are ranking higher and higher.
I now receive over 1000 website views a month and have built a lead generation workflow off of it.
Oh yeah.. Did I mention that I’m probably only half way through too?
Cheers to the legends at Pepperstorm for helping me out with this so much.
I’ve been able to transition away from constant social media posts for lead generation and move towards a longer term google led strategy because of them.
Cheers ✌🏼
🙋 Wanna see more case studies, testimonials & results from our Blog Writing service?
Say hi with a link to your site/Insta & we’ll send over examples tailored to your business!
Thank You Notes
A few messages from previous & current clients (a.k.a. the Pepperstorm family) 💕
I cannot thank the team at Pepperstorm enough!
They saw what I was struggling with, listened to what I was looking for and DELIVERED TENFOLD!
I am so happy I found them & cannot wait to tell everyone about them.
They helped me so much with my SEO on my website that I am seeing an increase in inquiries along with a higher ranking on google searches.
Welcome to your new favorite investment!
Pepperstorm makes everything so easy and seamless.
Blogging – and writing for that matter – most photographers hate it.
So if you hate it, realise you don’t have to do it – outsource it!
I know outsourcing is kind of scary – but blogging was the first really big thing I outsourced and I’m so proud of every single blog on my website!
So if you want the same thing, trust them – I love them!
I use them for EVERYTHING I need content for.
They are UNREAL! Do it!
Right from the initial email David was so friendly and informative.
I feel confident that my site has been improved drastically because of Pepperstorm and I am excited to continue my working relationship with them on future posts and updates.
Highly recommend!
Read many, many more kind words in our Success Stories 🎯
Join the family
Ready to make your site do the heavy lifting?
Head to the Checkout 🛒 or say hi 👋 to chat about how we can help your business grow.
Everything’s about to get so much easier.
FAQs
These should cross ‘t’s and dot the ‘i’s.
🖊️ Can you write my website?
Oh yes. It’s actually one of our key services (and fave projects to take on).
Head over to our Website Copywriting & SEO Supercharge page to see how we can transform your site 🚀
📈 What about my website's SEO?
Great question. Our SEO Supercharge ensures your site is:
⚡ Discoverable by your target audience
⚡ Running quickly & smoothly when they visit
Say hi to learn how Search Engine Optimisation can be your golden ticket to passive leads.
📝 What other copywriting services do you offer?
Pretty much everything.
⚡ Sales Pages
⚡ Pricing Guides
⚡ Social Captions
⚡ eBooks
⚡ How-To Guides
⚡ Video Scripts
And the list goes on.
Let us know what you need & we’ll send over relevant examples along with next steps.
Got a specific Q that we’re yet to answer?
Hit the button & we’ll send over all the info you need 😉