Coaching for Creatives
Website Experience, SEO & Blogging
Make your website work for you…
…with 1-on-1 Coaching & Done-For-You Services 👀
Your website should:
⚡ Attract the right kind of clients
⚡ Provide an experience that captivates & converts
⚡ Educate visitors on your industry expertise
Well…

The Good News
Your website can be a promo machine that turns visitors ➡️ leads while you sleep.

The 🤯 🤩 🚀 News
You can DIY every single element.

The Cheat Code?
The right coaching MAXIMISES your time & effort so you don’t waste a second.
It’s coaching.
With a D-F-Y supercharge 🔋
🙋♀️ The Coaching Part
We’ll pour 8+ years of experience into helping you reach live-the-daydream type goals.
Rescue your time by making your website attract & engage an ideal audience…
…and turn them into hot, hot leads while you sleep.
🙋♀️ The Done-For-You Part
Our team will do the hard work of auditing, research & brainstorming for you.
We’ll send over full reports on how to improve your site and strategy…
…plus tailored guidance in easy-to-follow steps!
The Packages
⚡ Website Experience
Learn how to leverage the words, layout & flow of your site to create a beautifully branded journey towards your Contact page.
⚡ Search Engine Optimisation
Use our SEO & Site Health Report to make sure your site is easily discoverable by your target audience…then wait for your inbox to 💥
⚡ Blogging
Learn how to craft blog articles that entertain & engage your audience WHILE 🚀🚀🚀ing your SEO & content strategy.
The Process
1️⃣ Discovery Call
Each package kicks off with a one-on-one chat to:
⚡ Identify your target market, desired location(s) & current client base
⚡ Understand your brand & biz goals
⚡ Work out how to promote your key services & Unique Selling Points
Then we roll up our sleeves and… 👇
2️⃣ 5-Day Turnaround
Our team will deliver all Audits, Reports & Done-For-You Services within 5 days.
No waiting around!
3️⃣ Exclusive Resources + Masterclasses
You’re in the Pepperstorm family now.
Enjoy exclusive resources on SEO, UX, Copywriting & Blogging delivered regularly to your inbox…forever!
You’ll also get free access to our online masterclasses to continually develop your SEO, Copywriting, Blogging & UX skill set 📚
The Results
You’re confident that your website is attracting, educating & engaging the right audience: your next clients.
PLUS you’re armed with the knowledge & skills that you can use in any future updates 💪
So…
Does your business need 1, 2…
…or all 3?
#1 Website Experience
Make your first impression the best one.
🔎 What we're looking for
After our call, we’ll comb your site and assess:
User Experience
⚡ Does every page clearly show who you are & the key service that you offer?
⚡ Are there clear links in the right places?
⚡ Can we easily discover more info about your business? Any dead ends?!
Copy
⚡ Is the writing consistent with your brand voice across all pages
⚡ Does each page contain the right word count?
⚡ Are there any glaring errors/typos?
Layout
⚡ Are the text boxes in the most eye-catching spots?
⚡ Does the page flow?
⚡ Are there dynamic, on-brand calls-to action?
All of our findings go into a report with step-by-step guidance on how to fix & improve every element.
📈 Done For You
Within 5 days you’ll receive:
⚡ A full report on your website’s User Experience, Copy & Layout
⚡ A clear guide detailing any issues we’ve spotted and
⚡ Step-by-step direction on how to fix and optimise your website
We’ll deliver all of the tailored info & direction you need to turn your Website Experience from “meh” to “OH HELL YEAH!” 🤘
📈 Support & Masterclasses
We’re in your corner. Expect exclusive resources on copywriting & user experience in your inbox on a regular basis!
#2 SEO
Why have a perfect site if no one can find it?
🔎 What we’re looking for
After our call, we’ll comb through every page on your site to check the following:
Keywords
⚡ Do you have keywords that target your location and primary services?
⚡ Are they featured on every webpage?
⚡ Do you have secondary keywords in appropriate places?
On-Page
⚡ Are your SEO titles formatted correctly?
⚡ Are your headers using the right tags in the correct H1, H2, H3 hierarchy?
⚡ Do they include appropriate keywords?
Links
⚡ Are there enough internal & outbound links on your site?
⚡ Are they opening in the correct format (i.e. keeping the reader in the same tab)
⚡ Are there any (dreaded!) broken links?
Calls-To-Action
⚡ Are there enough CTAs leading towards new content?
⚡ Are there enough options to get in touch?
All of our discoveries will be laid out in step-by-step guidance on how to make your site SUPER VISIBLE to your ideal audience.
📈 Done For You
Within 5 days you’ll receive:
⚡ A comprehensive Overview on your site’s SEO & Health, covering everything in the ‘What We’re Looking For Section’
Plus:
⚡ A full Keyword Strategy (15-20) tailored to your goals, including placement suggestions on each page.
⚡ A Clear Guide detailing what we’ve discovered and easy steps on how to fix and optimise your website.
⚡ Along with a Full Report that includes a check on:
- Mobile-friendliness
- Site speed
- Broken links
- SSL Certificate
You now have the knowledge & power to get your site in front of your target audience 🎯
📈 Guidance & Support
Once you see the effect of SEO for your online visibility, we’re pretty confident you’ll want to keep boosting those benefits…
…that’s why you can expect exclusive resources on improving Keyword Strategy, Site Health & SEO in your inbox on a regular basis!
You’ll also get access to our masterclasses so you can continue sharpening your skill set 🛠️
#3 Blogging
The best secret weapon you’re probably not using.
🔎 What we’re looking for
After our call, we’ll assess your brand & biz goals to determine:
Goals & Readership
⚡ What’s the primary aim of your blog strategy?
⚡ Which locations & markets do you want to target?
Content
⚡ What specialist knowledge & key services do you want to showcase?
⚡ Who are potential vendors/venues/collaborators that you could spotlight?
⚡ What type of Lead Magnets could you create?
Promotion
⚡ Can we learn anything from your existing blog strategy?
⚡ How can you best optimise your social & newsletter audiences?
We’ll collate all of this information into a Blog Content & Keyword Strategy to help you reach your targets.
📈 Done For You
Within 5 days, you’ll receive:
⚡ A full short and long-tail Keyword Strategy tailored to your specific goals
⚡ A list of blog topics tailored to your brand’s goals, with suggested titles & URLs and keywords
⚡ A full guide on how to write & structure an SEO-charged blog post targeted towards your audience
⚡A list of ideas for Lead Magnets to place at the bottom of your blog post
PLUS: A comprehensive audit of your blog page with:
⚡ Guidance on intro copy
⚡ Guidance on layout and structure of the page
⚡ URL advice
You’ll have the knowledge & direction to create SEO-charged blogs that bring in readers and convert them to leads.
📈 Guidance & Support
Blogging is the best way to MASSIVELY enhance your keyword strategy. The more quality content you post on your blog, the more passive leads you’re likely to hear knocking on your inbox 📥
That’s why we’ll send over exclusive blogging & SEO resources to our Coaching members on a regular basis.
You’ll also receive access to our online masterclasses that will show you expert insight on how to continually boost your blog game!
Investment Options
⚡ If 1 of the Packages covers everything you need to improve your site, AWESOME – lock it in!
⚡ If 2 or 3 of the Packages would benefit your business then enjoy a bulk-buy discount by bundling them together!
Choose 1️⃣ package
OR
Combine 2️⃣ to get a $195 discount
OR
Grab all 3️⃣ to get a $390 discount
Single
Let's make your site work for you- 1 x Coaching Session on Website Experience, SEO or Blogging!
- Ongoing access to Exclusive Resources & Masterclasses
Mix & Match
Combine two packages for a $195 saving- Combine 2 x Coaching Packages and save $195
- Mix & Match two of Website Experience, SEO & Blogging
Full Package
Get all 3 and save $390- Grab ALL THREE packages and save $390
- Set your site up for SEO, Website & Blogging
Meet Your Coaches 👋
We’re in your corner from the word GO!

Nicole
SEO, UX & Content Strategy is our Project Manager’s day-to-day!

Dave
Our Founder will put 15+ years of SEO, copywriting & blogging experience to work.

Madison
Pepperstorm’s Lead Copywriter & Strategist = your website’s new BFF.
Forget leg-ups.
We deal in ROCKET BOOSTS 🚀
Let’s find out which coaching session is best for you!
👇👇👇
Do you see yourself here?
Website Experience
🙋♀️ Is this you?
✅ The words on my website don’t represent my brand
✅ I’m a little nervous about sending clients to my website as I’m not very proud of it
✅ I have no idea whether my website is written and/or laid out correctly
SEO
🙋♀️ Sound familiar?
✅ I don’t understand SEO but definitely want my business to enjoy its massive benefits
✅ My website doesn’t show up for searches related to my services, products & location
✅ I’d love to get more passive leads from Google
Blogging
🙋♀️ Ever feel like...?
✅ I want my website to show off my knowledge, experience, skill set & products
✅ I know blogging is useful but I don’t know what to write about
✅ I want my blogs set up to attract the largest amount of my target audience possible
Was the answer ‘yes’ to any (or all) of these?
That’s 100% understandable.
You’re an expert in YOUR 🫵 industry…
…not copywriting, UX, SEO & blogging.
Fortunately, we are. So…
Let us create tailored guidance & Done-For-You services to help you 🐸 leapfrog 🐸 your competition!
Easy as…

1) Ready...
Choose the package(s) that suit your goals ☝️ and hit the Checkout 🛒 or say hi to set up a free consultation!

2) Steady...
Jump on a Discovery Call with Nicole to talk about your brand, biz & website goals.

3) GO!
Receive our tailored guidance & tailored Done-For-You services within 5 days – as well as free resources & masterclasses forever 😊
Want help deciding which option’s best for your biz?
👇 Let’s chat! 👇
Why choose coaching?
👋 Our outsourcing services have helped 100s of creative business owners grow their brand by letting us take care of the hard stuff.
However, we also know that…
Some people prefer to go it alone.
This could be because of:
💰Budget Outsourcing is easier but more costly
💡 Vision It’s your biz & you want full control)
🕰️ Time You have free time & want to use it wisely
Or something else. Either way, we get it.
We’re here to ensure your time is spent in the most productive way possible.
Which option will help your biz grow the most?
Single
Let's make your site work for you- 1 x Coaching Session on Website Experience, SEO or Blogging!
- Ongoing access to Exclusive Resources & Masterclasses
Mix & Match
Combine two packages for a $195 saving- Combine 2 x Coaching Packages and save $195
- Mix & Match two of Website Experience, SEO & Blogging
Full Package
Get all 3 and save $390- Grab ALL THREE packages and save $390
- Set your site up for SEO, Website & Blogging
Content & SEO is just like any other investment.
Start today and you’ll be ahead of everyone who waits until tomorrow.
Case Studies
Peek these videos & screenshots showcasing what’s possible with the right Content & SEO strategy.
The Linns
The Arkansas photography couple went from 1-2 leads per month to a booked out autumn season after we completed their Website Rewrite & SEO Supercharge.

Joy Zamora
One of the world’s leading destination photographers got the top slot on Google for a range of keywords surrounding his 5 new target destinations.

Eilish Burt
This New Zealand wedding photographer reached Page 1 of Google for a variety of her most important keywords with our Website Rewrite & SEO Supercharge.

Breezy Photography
The Canadian elopement photographer bagged the No. 1 slot AND Google’s Featured Snippet for a wide range of her target keywords with the location-targeting blogs that we created.


Wanna see more case studies & examples related to your business?
Say hi with a quick description of your biz / industry / target audience and we’ll send them straight over!
Psst. If you’d rather let us handle EVERYTHING…
We’ve got you 😊
If you want to focus 100% on your business knowing that your SEO & content is in safe hands then check out our Outsourcing Services.
OR
Keep scrolling to check out a ton of testimonials!
💕 Love From The Pepperstorm Family 💕
Yes, it was pricey comparing to the first one I had made on my website (I had a bad experience with that one) but the work with Dave and his team was AMAZING and worth every penny I spent!!!
I got my SEO audit done after two weeks, I was informed about every step and got a report after that.
A year after I asked Dave’s team to do rebranding, writing new copy, another SEO Audit (only what was necessary as the SEO audit from the previous time is working perfectly sending my website to the first pages of Google search).
And I am amazed again! I knew what are the steps, what will be done next, all steps were discussed with me and I love the final product!
I had the Website Copywriting and SEO audit done and couldn’t have been happier with the outcome!
Pepperstorm were so easy to work with, prompt with their responses to any questions and completely nailed my brand voice.
Cannot recommend them enough and will definitely be working with them in the future!
I hired some SEO “specialists” in the past and had a terrible experience. I was really concerned about trying again and yet the moment I spoke to Pepperstorm I felt understood and in safe hands.
They worked with me to make sure that everything was in my voice and reflected my values.
I highly recommend them and in fact have already referred them to colleagues.
I will continue to work with them as my company grows and I am so thankful Jai Long referred me to Pepperstorm.
Thank you, it was truly a pleasure working with you!
I am blown away by Pepperstorm’s incredible customer service, in-depth knowledge, and constant commitment to my success.
I’ve hired them for rolling blogs as well as migrating SEO & data from my old website to my new one on a different platform.
My account manager (huge shout out to Nicole) is so quick to respond, is always helpful, and gladly responds to one-off questions.
I literally don’t know what I would have done if I hadn’t found Pepperstorm.
If you’re on the fence about hiring them, go for it!
I can promise you that it will be well worth every investment!
Pepperstorm makes everything so easy and seamless.
Blogging – and writing for that matter – most photographers hate it.
So if you hate it, realise you don’t have to do it – outsource it!
I know outsourcing is kind of scary – but blogging was the first really big thing I outsourced and I’m so proud of every single blog on my website!
So if you want the same thing, trust them – I love them!
I use them for EVERYTHING I need content for.
They are UNREAL! Do it!
They made it such a personalized experience and were so incredibly kind throughout the process.
Definitely going to continue to use all their other services with my business!
Thank you, Pepperstorm!
They not only captured my voice so well in writing, but also delivered such great content and collaborated with me until I was beyond satisfied with the results.
They are an absolute dream to work with and I will definitely be coming back as a returned customer for years to come! Go with Pepperstorm – you will not be disappointed!
They went above and beyond my expectations and I can’t recommend them enough!
I feel confident that my site has been improved drastically because of Pepperstorm and I am excited to continue my working relationship with them on future posts and updates.
Highly recommend!
Nicole has been beautiful to converse with and the communication has been awesome. So much so, that there would always be a wee spring in my step every morning when I woke up because I knew there would be an exciting email from her (time difference thangs).
Nicole and her team absolutely nailed the brief — my style is quite niched so I wanted to be sure they understood that too, which they absolutely did.
Since Pepperstorm finished finessing my website, I embarrassingly admit I have “ooooh” and “aaahhh”ed over it more than 100 times—lol!!!
I am so damn proud of my new and improved website and that is all thanks to the Pepperstorm team, THANK YOU!!! Eilish bloody loves you xxx
They really took the time to understand our voice and brand and put together a beautiful set of copy for our website.
They explained each process which I really enjoyed.
Thanks so much guys! Looking forward to getting some blogs underway now!
They were so easy to work with. Very professional and had nice quick communication. We started our website project back in October last year but when our busy wedding season hit we had to put our website copy on hold and didn’t finish it until July this year.
Pepperstorm were so great and didn’t mind us working through the drafts at our own pace.
Really appreciated that!
Now we can’t wait for them to write some blogs for us next. Thanks so much guys!
Despite being on the other side of the world, I knew I was always going to wake up in the morning to find answers to my questions from the day before which was so great!
When I got the work back from them, they had very clearly captured who I am and had me laughing out loud at a lot of the great lines they had written.
Dave has also sent through great concise and easily actionable tips on the SEO side of things as well that I’m really looking forward to getting stuck in to.
The experience has been so good that I’ve now got them helping me write all new blog post copy for me! Can’t wait to see what we can come up with together next!
They have a wealth of knowledge about SEO and were able to do some awesome writing for my website.
They gave me some great advice and I feel that I’m now on the right track to getting more clicks on my website.
They also created a tag line for my brand that fits perfectly.
Working with Dave and Nicole was amazing from the first email, they were professional, prompt and had a lot of great ideas.
I am going to continue to work with them and I would highly recommend Pepperstorm!
I really appreciated that they gave me consistent updates along the way and answered all of my many questions!
They gave me a brand voice that I not only feel very excited about but it just feels so ME – so they nailed it.
I look forward to watching my SEO improve and to working with them again in the future!
Very recently it was Nicole who followed me through the whole process, then more than a year ago with Dave and Melanie.
They make sure everything is clear to you, always offer you solutions until you are completely satisfied, they are patient, attentive and respond quickly to requests.
This is the second time already that I’ve hired them for my website copy, and I would do it every time again, but hey, I’m still going to wish myself not to have to update my site again in a year hehe
Thanks Pepperstorm, you are simply amazing!
Wanna be our next happy ecstatic client?
We’d love to have you join the family.
Head to the Checkout page to swipe your Coaching Session(s) or say hi 👋 and we’ll set up a chat to discuss how we can help you smash your biz goals!