SEO In 2021: What Does Google Have In Store For Content Creators?

by Patrick | Jan 12, 2021 | PSM Blog, SEO

Although 2020 was a garbage fire of a year for a number of reasons, one thing’s for sure: we all spent a hell of a lot of time sitting in front of our computers. Content creators all over the world saw a huge uptick in engagement and impressions with their creations,...

UK vs. US English: How Does This Affect SEO?

by Patrick | Dec 15, 2020 | PSM Blog, SEO

Many people are under the mistaken impression that the UK and the US speak the same common language, namely the Queen’s English. For anybody who’s tried to navigate between the two tongues, this is demonstrably false. Lift vs. elevator, sidewalk vs. pavement… That’s...

Can I Publish Another Site’s Post On My Blog?

by Patrick | Oct 27, 2020 | Copywriting, PSM Blog, SEO

They say that there’s no such thing as a new idea. Everything under the sun has been done, and will be done again. So there’s no need to wrack your brains trying to come up with new content for your blog every time you sit down to post. Chances are,...

4 Tips On How To Optimise URLs For SEO

by Patrick | Mar 31, 2020 | Copywriting, PSM Blog, SEO

You can think of a URL like a fingerprint. Unless you’re Nancy Drew, either of the Hardy Boys or a real-life law enforcer, fingerprints are a downright annoyance. They smudge on things, especially clean surfaces, and if you happen to have anything dirty on your...

How Important Is SEO In 2017?

by Ben Dwyer | Aug 1, 2017 | PSM Blog, SEO

Search engine optimization (SEO) is what determines where your site or blog appears in search engine results. Taking Google as an example, their complex algorithm is an ever-evolving equation; in layman’s terms, it takes a series of factors, such as age, word count,...