AI in copywriting is nothing new. So when ChatGPT burst onto the scene, we looked at how it could help our workflow and better serve our clients.
SEO For Photographers: The Complete Guide
Are you hunting down clients more than shooting ’em? Welcome to SEO for photographers — your greatest ally.
How To Create Helpful Content
Here’s how to write helpful content, and ensure your brand stays on the right side of Google’s evolving trends!
Picture Perfect Copywriting: A Photographer’s Guide To Snapping Up Clients
Get ready for a deep dive into the wonderful world of copywriting for photographers. Learn how the written word can help sell your pictures!
What Is White Hat SEO?
White hat SEO is the ultimate marathon everybody is trying to run and win. But SEO success relies on pacing, perseverance & ethical practice.
Relying On Insta For Leads? How SEO Can Free Photographers From The Daily Gram Grind!
Here’s how SEO for photographers can be the trick to cultivating a flourishing client base – without relying on Instagram.
SEO Trends, Changes & Predictions In 2023
SEO trends in 2023 focus on using content to attract new customers and drive business. This should be an essential part of your SEO strategy!
What Is Content Optimisation And Why Is It Important For SEO?
For those of you out there who are straight-up rock stars when it comes to blog writing and website content, just churning out idea after idea and beautifully written copy — we salute you! It’s not easy for everyone and it can be time-consuming (if you’re thinking...
Active Voice Vs. Passive Voice: Which Should I Use In My Website Copy?
When it comes to your website copy, are you getting active – or taking the passive seat? Today talking about passive vs. active voice in sales copy, which can make a big difference to both the quality of your copy and your SEO. If you think back to high school English...
Should I Hire A Copywriting Agency Or A Freelancer?
Ah, the age-old question. The lone wolf or the travelling band? Lancelot or the whole Round Table? Sting or The Police? Peter Gabriel or Genesis? Rachel Stevens or S-Club 7? (We don’t care what you say, ‘Sweet Dreams My LA Ex’ remains A Certified Banger.) As an agency...
How To Write Podcast Show Notes That Add Value For Your Audience
Odds are you’re no more than two degrees removed from a podcast at any given social gathering. Already prolific before 2020, they’ve sprung up like hydra heads during COVID, and with good reason: podcasting is fast becoming one of the most popular content formats out...
5 Tips On Organic Keyword Placement
Just like vegetables, organic keywords are far superior to non-organic ones. But the key is where you put them. Like veggies, you can’t just shoehorn them in any old place. Now, you can make a stir-fry from organic vegetables – but what we definitely don’t want is an...