Keyword Optimisation: Why You’re Doing It Wrong

Keyword Optimisation: Why You’re Doing It Wrong

This much you should know: in 2017, your online marketing plan must include SEO (search engine optimisation). The most integral part of SEO is keyword optimisation, or keyword research. This essentially means selecting and analysing the best and most relevant keywords...
3 Ways To Ensure Your SEO Stays Tip-Top Every Month

3 Ways To Ensure Your SEO Stays Tip-Top Every Month

SEO is crucial to the success of any e-commerce site and, unfortunately, it’s not a one-and-done event. You might’ve worked extremely hard to get to the crest of Google’s search rankings for your specific keywords, but the real work is maintaining...
Don’t Make These 7 Blogging Mistakes

Don’t Make These 7 Blogging Mistakes

Blogging is an integral part of any online business, but it’s surprising how little people read up on the topic before they launch into the unknown seas of blogging. There are a number of mistakes that new bloggers can fall victim to, mistakes that can be easily...
How Important Is SEO In 2017?

How Important Is SEO In 2017?

Search engine optimization (SEO) is what determines where your site or blog appears in search engine results. Taking Google as an example, their complex algorithm is an ever-evolving equation; in layman’s terms, it takes a series of factors, such as age, word count,...
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