The Pepperstorm Blog
A well-maintained blog with regular, engaging content is the cornerstone of any successful website. So here’s ours.
We share copywriting advice, tips on how to improve your SEO as well as innovative social media strategies.
SEO For Photographers: The Complete Guide
by David Harfield | Jul 17, 2023 | Copywriting, Newsletters, Photography, PSM Blog, SEO, Social Media
Are you hunting down clients more than shooting ’em? Welcome to SEO for photographers — your greatest ally.
How To Create Helpful Content
by David Harfield | Jun 2, 2023 | Copywriting, Newsletters, PSM Blog, SEO
Here’s how to write helpful content, and ensure your brand stays on the right side of Google’s evolving trends!
Picture Perfect Copywriting: A Photographer’s Guide To Snapping Up Clients
by David Harfield | May 16, 2023 | Copywriting, Newsletters, Photography, PSM Blog, SEO, Social Media
Get ready for a deep dive into the wonderful world of copywriting for photographers. Learn how the written word can help sell your pictures!
How To Back Up Your Website: Because Safety Nets Aren’t Just For Acrobats
by David Harfield | May 2, 2023 | Photography, PSM Blog
There’s a myriad of tools and software available to help you back up your website content. Here’s how to do it!
What Is Local SEO And How Can It Boost Enquiries For My Business?
by David Harfield | Apr 26, 2023 | PSM Blog, Social Media
Exactly what is local SEO? It’s the thing that puts your business not just on the map but slap bang in the spot that counts! Read these tips.
How To Add An Agency To Your Facebook Business Manager Account: A Fun And Easy Guide!
by David Harfield | Apr 18, 2023 | PSM Blog, Social Media
If you’re using a social media marketing agency, you’ll need to add the agency to your Facebook Business Manager account. Here’s how!
What Is White Hat SEO?
by David Harfield | Apr 6, 2023 | Copywriting, Photography, PSM Blog, SEO, Social Media
White hat SEO is the ultimate marathon everybody is trying to run and win. But SEO success relies on pacing, perseverance & ethical practice.
Relying On Insta For Leads? How SEO Can Free Photographers From The Daily Gram Grind!
by David Harfield | Mar 28, 2023 | Copywriting, Photography, PSM Blog, SEO
Here’s how SEO for photographers can be the trick to cultivating a flourishing client base – without relying on Instagram.
SEO Trends, Changes & Predictions In 2023
by Nicole | Mar 7, 2023 | Copywriting, PSM Blog, SEO
SEO trends in 2023 focus on using content to attract new customers and drive business. This should be an essential part of your SEO strategy!
What Is Content Optimisation And Why Is It Important For SEO?
by Nicole | Jan 18, 2023 | Copywriting, PSM Blog, SEO
For those of you out there who are straight-up rock stars when it comes to blog writing and website content, just churning out idea after idea and beautifully written copy — we salute you! It’s not easy for everyone and it can be time-consuming (if you’re thinking...
How To Set Up A Blog On Your Showit Site
by Nicole | Dec 27, 2022 | Photography, PSM Blog, SEO
If you’re reading this, we can safely assume you’ve got your stunning Showit site already in place, proudly displaying your photography portfolio and services to the world. Well done! You’ve got your digital storefront. Now you just need to set up a blog on your...
Geotagging And SEO: Why It’s Important For Photographers
by David Harfield | Dec 13, 2022 | Photography, PSM Blog, SEO
A bit like a puppy leaving “pee-mail” on his morning walk so he can tag his mates (sniff, read and reply! 🐶), geotagging photographs on your website also helps other people discover you and your business locally. In this blog we’ll discuss the link between geotagging...