by David Harfield | Jun 2, 2023 | Copywriting, Newsletters, PSM Blog, SEO
The reason we Google stuff (rather than Bing it) is because Google does one thing better than anyone else: organise what content their users want to see. To be considered in step with their gold standard of search, we’ll need to know how to craft content that is — you...
by David Harfield | May 16, 2023 | Copywriting, Newsletters, Photography, PSM Blog, SEO, Social Media
Have you gone through the trouble of setting up an online presence for your photography business, but can’t move the needle on getting clients? It might be time to ask yourself the question: “Do I need help writing copy for my photography site?” Because the answer is...
by David Harfield | May 2, 2023 | Photography, PSM Blog
How’s this for a living nightmare: You’ve spent countless hours perfecting your website. Business is running as usual. Then, poof! Something happens, and your website vanishes into thin air faster than a magician’s assistant … And you haven’t remembered to...
by David Harfield | Apr 26, 2023 | PSM Blog, Social Media
Forget the internet and all of this local SEO chat for a minute — let’s take this back to basics. You’ve followed your dreams and started a business (woohoo!). The month sheets are flying off the calendar in cartoon fashion, but the only thing passing by your store is...
by David Harfield | Apr 18, 2023 | PSM Blog, Social Media
Picture this: You’ve just hired a fantastic social media marketing agency (like Pepperstorm, wink wink) to supercharge your online presence. Now, you need to add the agency to your Facebook Business Manager account, but you’re not quite sure how to do it....
