Lead Magnets For Photographers: What They Are & Why You Need One

by David Harfield | May 24, 2024 | Copywriting, PSM Blog

Ever seen that Adam Sandler film “Click”? It’s about a guy with a magic remote that fast-forwards through all the bland or icky moments like bickering, traffic, and work. Sounds like a godsend. But things go south (shocker!). He ends up losing touch with his family...

SEO In Social Media: How To Optimise Your Social Accounts With Keywords

by David Harfield | Mar 22, 2024 | Copywriting, PSM Blog, SEO, Social Media

Damn. Social media is changing, again. The platforms that once fed you cute cat videos are becoming more like Google and Bing: they’re no longer just content aggregators, but search engines, too. What does this rumble in the jungle of digital marketing mean? Sweet...

Social Media Management For Hotels: Save Time, Effort & Money, Money, Money

by David Harfield | Feb 22, 2024 | Copywriting, PSM Blog, SEO, Social Media

If you’re curious about how social media management for hotels could shave hours off your work week and help fill your rooms on auto-pilot then this post will be of tremendous value to you. Social media for hotels can be a highly profitable machine. And there are a...

How SEO Can Help Hotel Websites Supercharge Their Bookings In 2024

by David Harfield | Jan 16, 2024 | Copywriting, PSM Blog, SEO

Did you know 83% of travellers first go online before booking a hotel room? If you’d like your hotel booked solid without draining your resources, then we’ll show you how SEO can help your hotel open the floodgates to the surge of interest on search engines. Exciting,...

Why Every Hotel Website Needs A Kickass Blog

by David Harfield | Dec 16, 2023 | Copywriting, PSM Blog, SEO

Who doesn’t love a little chocolate on their pillow? It’s a nice touch that tells guests, “We’re glad you’re here.” (Sure, it’s played out, but if ain’t broke, don’t fix it.) Consider your hotel blog as an opportunity to say the same thing. And since a blog post...