When Should A Startup Consider Outsourcing Its Content Creation?

by Patrick | Nov 12, 2019 | PSM Blog

Embarking on a startup can sometimes feel like a delicate balancing act, especially in the early stages. There’s so much to do and plan that knowing the best way to allocate your financial resources can be tricky. In the cyclonic flurry of getting a startup,...

Does Bulk Following/Unfollowing Still Work For Instagram And Twitter?

by Patrick | Oct 15, 2019 | PSM Blog, Social Media

Follow/Unfollow is a common growth tactic on both Instagram and Twitter. The method’s aim is to gain highly-targeted followers and it’s essentially as simple as it sounds; you bulk-follow a large number of people from your target audience, before...

Why Startups Should Outsource Content Creation

by Patrick | May 28, 2019 | PSM Blog

Getting a startup off the ground is no mean feat. There are a thousand and one things to think of and, for the first year at least, the intensity will be ramped up to extreme levels. At this stage in the game, content creation is usually far down the list of...

Why SEO & Marketing Companies Should Consider White-Labelling Their Content Creation

by Patrick | Apr 2, 2019 | PSM Blog, SEO

SEO (Search Engine Optimisation) is a full-time job. It’s not as easy as filling out a few keywords; the keywords need to be properly researched, adapted to fit the specific aim of the content in question, links need to be devised and added, meta descriptions...

Why Releasing An eBook Could Be The Right Choice For Your Company

by Patrick | Mar 5, 2019 | Copywriting, PSM Blog

When you think of eBooks, you usually picture struggling authors valiantly attempting to get their masterpiece novel recognised by the general public. But eBooks are not solely the realm of starving artists and niche specialists; anyone can create one, and they come...