by Patrick | Jun 15, 2021 | PSM Blog, SEO
Here’s the thing. Every single part of your page needs to reflect your brand voice – even the dead ends. It’s not just the upfront copy you need to worry about! Your whole website is an advertisement for your company, so make sure to give it some personality. Even if...
by Patrick | Jun 1, 2021 | PSM Blog, SEO
URL stands for Uniform Resource Locator. Now that you know that information, feel free to forget it. Outside of quizzes (and they’re soooo 2020, are we right?), you’ll probably never have cause to use it. What is important is what URLs do, and how they can be...
by Patrick | Apr 28, 2020 | PSM Blog, SEO
When it comes to Search Engine Optimisation (SEO), there are a good few angles to consider. We all know that the name of the game is ramming your site as far up the search engine charts as it can possibly go. But how exactly do you get to the 1st page of Google? Well,...
