How To Optimise Headings For SEO

How To Optimise Headings For SEO

Conventional wisdom claims that, as copywriters, we have about five seconds to grab the reader’s attention and keep it. Five seconds is about the span of a heading. So you have a headline’s worth of time to reel your audience in, otherwise they’re back in the river....
3 Ways To Ensure Your SEO Stays Tip-Top Every Month

3 Ways To Ensure Your SEO Stays Tip-Top Every Month

SEO is crucial to the success of any e-commerce site and, unfortunately, it’s not a one-and-done event. You might’ve worked extremely hard to get to the crest of Google’s search rankings for your specific keywords, but the real work is maintaining...
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