Veganism, as well as being a worthwhile cause, is extremely in vogue at the moment. It's a movement which has seen increasing support over the last decade or so and it's never been hotter than in 2019. There's no better example of this upward swing than Beyond Meat, a...
Many start-ups find themselves asking the following question; what's best for my business? There are many ways in which this question can be applied, depending on the type of business you're setting up. But in 2019, one thing is for certain - all businesses need a...
You might think that computers and blogs have very little to do with personal training. It's a physical endeavour, one that requires commitment, dedication, and a clear head far removed from a computer or phone. While all this is true, personal training is also a...
There are plenty of good reasons why you should manage your own social media platforms. However, practically speaking, it's almost always necessary to outsource this management to someone else. Why is this? It's simple really; in 2019, social media is such a...
Search Engine Optimisation is a highly competitive field, and it's growing more intense with every passing year. So much business is done over the internet that ranking high in the search engines can be the crucial difference between success and failure. This is true...
Getting a startup off the ground is no mean feat. There are a thousand and one things to think of and, for the first year at least, the intensity will be ramped up to extreme levels. At this stage in the game, content creation is usually far down the list of...
As a restauranteur or hotelier, you might think your establishment or your cuisine does all the talking for you. While this is undoubtedly the main thrust of your brand, it's usually not the first encounter people have with your product or service. The internet is the...
If you're a photographer, you probably think your visual work can do all the talking for you. While it's true that it can do a lot of the heavy lifting - the internet is a largely visual medium where grabbing attention with beautiful photographic work is the name of...
Guest posting is a tried and tested method of getting clicks to your website. The phrase 'guest posting' essentially means writing and publishing a one-off (or series of) article(s) on someone else's blog, which can be useful for several reasons. First off, it can...
SEO (Search Engine Optimisation) is a full-time job. It's not as easy as filling out a few keywords; the keywords need to be properly researched, adapted to fit the specific aim of the content in question, links need to be devised and added, meta descriptions need to...
When you want to write the perfect blog post, it's not enough to simply be entertaining and informative. Engaging copy is an important aspect of course, but if that's all you're aiming for then you're not thinking big enough. Your blog is an essential component of...
When you think of eBooks, you usually picture struggling authors valiantly attempting to get their masterpiece novel recognised by the general public. But eBooks are not solely the realm of starving artists and niche specialists; anyone can create one, and they come...