How Often Should My Business Post On Social Media?

by Patrick | Sep 17, 2019 | PSM Blog, Social Media

In 2019, it’s easy to be overwhelmed by social media. However, everybody who runs any kind of business knows that a social media presence is critically important. There’s a multitude of social media channels out there to utilise and some may suit your...

How Vegan E-Commerce Companies Can Stand Out From The Crowd

by Patrick | Aug 6, 2019 | PSM Blog

Veganism, as well as being a worthwhile cause, is extremely in vogue at the moment. It’s a movement which has seen increasing support over the last decade or so and it’s never been hotter than in 2019. There’s no better example of this upward swing...

Why Startups Should Outsource Content Creation

by Patrick | May 28, 2019 | PSM Blog

Getting a startup off the ground is no mean feat. There are a thousand and one things to think of and, for the first year at least, the intensity will be ramped up to extreme levels. At this stage in the game, content creation is usually far down the list of...

Why SEO & Marketing Companies Should Consider White-Labelling Their Content Creation

by Patrick | Apr 2, 2019 | PSM Blog, SEO

SEO (Search Engine Optimisation) is a full-time job. It’s not as easy as filling out a few keywords; the keywords need to be properly researched, adapted to fit the specific aim of the content in question, links need to be devised and added, meta descriptions...

Using Blogging To Sell Your Product: All You Need To Know

by Patrick | Jan 23, 2018 | PSM Blog

Blogs were initially conceived as online diaries, with the traditional view of them being a place where people could vent, confess or inform. These days, blogs are seen as an essential tool for any e-commerce business and are there to be taken advantage of. They can...