by Patrick | Mar 22, 2022 | PSM Blog, SEO
You’ve probably got the message by now, but keywords are, well, incredibly important. You simply cannot do without them. So here’s another article telling you how to make the most of these Very Important Things – this time with some help from your online forever...
by Patrick | Oct 26, 2021 | PSM Blog, SEO
Meta descriptions. You’ve probably heard the term before; however, it’s one of those phrases that the eye seems to just glide over, defying a tangible definition. You know they’re important. But you don’t know what they are. Seriously, what are meta descriptions?!?...
by Patrick | Jan 12, 2021 | PSM Blog, SEO
Although 2020 was a garbage fire of a year for a number of reasons, one thing’s for sure: we all spent a hell of a lot of time sitting in front of our computers. Content creators all over the world saw a huge uptick in engagement and impressions with their creations,...
by Patrick | Dec 15, 2020 | PSM Blog, SEO
Many people are under the mistaken impression that the UK and the US speak the same common language, namely the Queen’s English. For anybody who’s tried to navigate between the two tongues, this is demonstrably false. Lift vs. elevator, sidewalk vs. pavement… That’s...
by Patrick | Jan 7, 2020 | PSM Blog, SEO
Search engines were once used for singular word searches and the occasional short phrases. However, in 2020, as people have become even more reliant on Google and its peers, searches often take the form of questions. We turn to Google to ask all sorts of stuff –...