by David Harfield | May 10, 2022 | PSM Blog, Social Media
When it comes to your Instagram account, size matters. Having a large account (with interested and engaged followers, not bots!) is super important for your brand. A large following establishes credibility, builds brand awareness, and drives sales – awesome all round,...
by Patrick | Apr 14, 2020 | PSM Blog, Social Media
Hashtags have been around since the very beginning of the behemoth known as Instagram, but are they still effective in 2020? They seem almost dated; now that the Boomers have caught up with them, there’s all sorts of hashtagged nonsense floating around the...
by Patrick | Oct 15, 2019 | PSM Blog, Social Media
Follow/Unfollow is a common growth tactic on both Instagram and Twitter. The method’s aim is to gain highly-targeted followers and it’s essentially as simple as it sounds; you bulk-follow a large number of people from your target audience, before...
by Patrick | Sep 17, 2019 | PSM Blog, Social Media
In 2019, it’s easy to be overwhelmed by social media. However, everybody who runs any kind of business knows that a social media presence is critically important. There’s a multitude of social media channels out there to utilise and some may suit your...
by Patrick | Jun 25, 2019 | PSM Blog, Social Media
There are plenty of good reasons why you should manage your own social media platforms. However, practically speaking, it’s almost always necessary to outsource this management to someone else. Why is this? It’s simple really; in 2019, social media is such...