The Pepperstorm Blog
A well-maintained blog with regular, engaging content is the cornerstone of any successful website. So here’s ours.
We share copywriting advice, tips on how to improve your SEO as well as innovative social media strategies.
Picture Perfect Copywriting: A Photographer’s Guide To Snapping Up Clients
Get ready for a deep dive into the wonderful world of copywriting for photographers. Learn how the written word can help sell your pictures!
How To Back Up Your Website: Because Safety Nets Aren’t Just For Acrobats
There’s a myriad of tools and software available to help you back up your website content. Here’s how to do it!
What Is Local SEO And How Can It Boost Enquiries For My Business?
Exactly what is local SEO? It’s the thing that puts your business not just on the map but slap bang in the spot that counts! Read these tips.
How To Add An Agency To Your Facebook Business Manager Account: A Fun And Easy Guide!
If you’re using a social media marketing agency, you’ll need to add the agency to your Facebook Business Manager account. Here’s how!
What Is White Hat SEO?
White hat SEO is the ultimate marathon everybody is trying to run and win. But SEO success relies on pacing, perseverance & ethical practice.
Relying On Insta For Leads? How SEO Can Free Photographers From The Daily Gram Grind!
Here’s how SEO for photographers can be the trick to cultivating a flourishing client base – without relying on Instagram.
SEO Trends, Changes & Predictions In 2023
SEO trends in 2023 focus on using content to attract new customers and drive business. This should be an essential part of your SEO strategy!
What Is Content Optimisation And Why Is It Important For SEO?
For those of you out there who are straight-up rock stars when it comes to blog writing and website content, just churning out idea after idea and beautifully written copy — we salute you! It’s not easy for everyone and it can be time-consuming (if you’re thinking...
How To Set Up A Blog On Your Showit Site
If you’re reading this, we can safely assume you’ve got your stunning Showit site already in place, proudly displaying your photography portfolio and services to the world. Well done! You’ve got your digital storefront. Now you just need to set up a blog on your...
Geotagging And SEO: Why It’s Important For Photographers
A bit like a puppy leaving “pee-mail” on his morning walk so he can tag his mates (sniff, read and reply! 🐶), geotagging photographs on your website also helps other people discover you and your business locally. In this blog we’ll discuss the link between geotagging...
Is Alt Text Important For SEO?
A picture is worth a thousand words – but for the visually impaired who are using the internet, it’s useless without alt text. Alt text is a simple little element of uploading that you need to know about because it not only improves your website’s accessibility – it's...
How Can Wedding Photographers Use SEO Blog Articles To Outrank Their Competition?
It’s no secret that wedding photography is a competitive industry. From finding clients to nailing the perfect shot each time, it can feel like there’s not enough time in the day to take a coffee break – let alone manage your marketing! We totally get how hard the...