Frequently asked questions

Here are answers to our clients’ most popular questions – if you’d like any more information, just ask.

What Services Do You Offer?

COPYWRITING

The words on your website matter. A lot.

That’s why our key services of Website Copywriting & Blog Copywriting focus on communicating your brand voice, services & products to your ideal clientele.

These services are available to buy individually, just ask; however, the best deal is to choose a Pepper Club Membership (either Website Rewrite or Blog Boost), as you’ll get these services PLUS a ton of extra benefits & discounts at no extra cost.

We can also tailor individual copywriting services, including:

✨ Blog Batches

✨ Newsletters

✨ Sales Page Copy

✨ Content Refresh (of existing pages or blog articles)

✨ Social Copy

…or pretty much any other form of copywriting you’re after. 😉

 

SEO

Make sure your brand is seen, heard & shared online.

SEO is crucial to attracting the right type of visitors to your site. That’s why our team will deliver a full SEO Audit, Site Health Check + Keyword Strategy & Implementation as part of each Pepper Club membership tier.

If you’d prefer a bespoke package, we can also offer:

✨ SEO Check (a lighter version of the full audit – great if you’ve just switched platforms or want a quick check-up!)

✨ SEO Content Planning Session

✨ Image Optimisation

✨ Site Migration

Check out the Pepper Club for all membership options or say hi to ask about a specific service – let’s set your site up for SUCCESS. 🚀

Why Do I Need These Services?

Your website is where your audience familiarise themselves with, engage with and ultimately hire your brand.

✍️ The content that’s written across your site pages & blog articles is what’s going to make them decide whether you are the business for them.

🔧 SEO & Site Health will determine how many people discover your website – and crucially, what type of people (e.g. your ideal clients) click onto your pages.

well-written, fully optimised website with quality blog content plus enticing lead magnets (downloadable content that captures a visitor’s email address) is essential to online success.

But yeah… You may not have the time or inclination to spend hours crafting the perfect copy or deep diving your target audience to create & implement the right keyword strategy. That’s totally fair – you have the rest of your business to run. So let us do it for you!

Our editorial & SEO team are all under one roof, with every aspect overseen by your own dedicated Account Director – no need to hire and manage separate freelancers to complete various aspects of your content & SEO needs.

One integrated service run by friendly professionals. 😊

What Type Of Industries Do You Cover?

We specialise in creative business, photography & travel…

…however, we’ve also written about healthcare, medicine, tech, NFTs, food, fashion, finance, software, business, apps, fitness, entertainment and much, much more.

We LOVE learning about new topics so reach out and if we don’t already have an expert writer in your specific niche, we’ll go out and find one.

Where Can I See Examples Of PepperStorm’s Work & Results?

We don’t like to brag…but we also acknowledge that you might want to see evidence of past success before signing on the dotted line. 

You can check out a selection of our current and previous clients as well as several testimonials on our Case Studies page.

If you’d like more details, just shoot over an email and we’ll send over links to previous work, case studies, testimonials, etc. relevant to your business/industry. We’re always happy to jump on a call to talk through any queries!

How Much Do Pepperstorm’s Services Cost?

We tailor our packages to each individual client and put a heavy emphasis on delivering true value. Every client will get their own dedicated Account Manager who can field their questions and liaise between you and our editorial & SEO teams.

We’re a big believer in getting what you pay for, so while our prices are competitive they’re certainly not bargain basement – this allows us room to overdeliver whenever possible. 

To receive a quote, just say hi.

Where Is Pepperstorm Based?

Although we’re a UK-registered business, our team is very much global as every member has the ability to work remotely.

Wherever we are in the world, they’ll always be someone to take your call.

Do You Charge In Dollars, Euro, Pound...Or Bitcoin?

Short answer: All of them! (Well, not Bitcoin…yet).

We use Wise, Stripe & Revolut to accept international bank transfers and card payments. No matter what your local currency is, you’ll be able to make your payment with no additional charges.

How Involved Will I Be?

It’s up to you! 

Generally speaking, we have a close working relationship with a client in the first month to make sure that we’re writing in their desired brand voice and then they can have a lighter touch moving forward.

We aim to reach a point at which you can simply outsource everything regarding content & SEO to us, leaving you completely free to manage and grow your business.

What’s Your Onboarding Process?

Let’s get this party started!! 🥳 🚀 🥳 🚀

Get in touch and we’ll reply with a welcome email and an opportunity to set up a free consultation in which we can learn about your brand & business goals and make sure we have the best package for you.

SEO – We’ll discuss your brand, goals, products, services, ideal audience & target locations so that we can create a Keyword Strategy that attracts traffic from the right kind of audience – your future customers.

Copywriting – We’ll set up the Brand Voice Process in which a writer will write three About Me paragraphs in different styles. You’ll give feedback on these paragraphs and we’ll edit them into one perfect example of your brand tone to use for all of your copy moving forward.

We’ll send over shared Google Docs for website copy & blogs so that you can approve/give feedback on all content before it goes live.

* While we’re happy to take on short-term clients, we prefer building relationships that last for years, so we value trust, communication and quality above all else. If you grow, we grow – that’s why we’ll ALWAYS go the extra mile to ensure that you are not only satisfied but downright thrilled with our services 🙌

Do You Use AI?

Short answer: Of course. We always have. The OG tools like Grammarly, JSpell, etc. all use AI to fix errors and suggest unique turns-of-phrase and synonyms that help smooth out our workflow.

Slightly longer answer: We know what you’re getting at. Since the juggernaut that is ChatGPT burst onto the scene, it’s affected practically every creative industry in the world, including copywriting.

Instead of burying our head in the sand and hoping that the robots ignore us, our response has been to embrace this new technology and integrate it into our workflow to increase turnaround time, boost keyword research and enhance our copy thorough prompts and inspiration. 

However, it’s very much an aid rather than a replacement and our (human) team has swelled in numbers since ChatGPT arrived. Our focus will always be on human-led content that speaks in the very best version of our clients’ voices (with a little help from our robot friends).

We go into more depth in this blog article 🤖

What's With The Name 'Pepperstorm'?!

Ah, if we had a penny…

The name is the result of a late-night wine-fuelled brainstorming session back in 2015. We could go into the imagery of adding spice, improving flavour, whipping up an excited frenzy, the dual plosives of ‘pepper’ and the violent glottal-stopped dynamism of ‘storm’…

But instead, just say ‘Pepperstorm’ out loud right now. Sounds kinda cool, right?!?! 🌶️ ⚡

Need more info?

Shoot over a message…👇

Or set up a free consultation!👇

Not our words...

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