


5 Tips On Sales Copywriting
Weāve all been on the receiving end of the āsecond-hand car salesmanā pitch. Chances are you werenāt even buying a car. That wild-eyed faux enthusiasm can rear its desperate head anywhere thereās money to be made or clients to convert ā and that includes the online...
How To Find Your Writing Voice
Whether youāre a novelist, a songwriter, a poet or a blogger, the question remains the same: how do I find my writing style? In other words, what is my voice? āVoiceā is quite a hard thing to define, especially as we associate it with something audible; the written...
The Power Of Positivity In Your Copy
Itās a sad fact that no one likes a pessimist. Not even the pessimist themselves. Itās also a sad fact that pessimism hasnāt been the greatest selling tool, historically. In fact, just talking about pessimism is probably putting you off reading the rest of this...