by Patrick | Dec 10, 2019 | Copywriting, PSM Blog, SEO
Although your website does a lot of communicating with your customers (and potential customers), that’s not the only dialogue that it’s involved in – it’s also talking to Google. Every day, Google continuously talks to every website out there...
by Melanie Chenoweth | Nov 26, 2019 | PSM Blog, SEO
Whether you’ve been tinkering with your site’s SEO for years or have just launched your first company blog, you almost certainly need an SEO overhaul to sort out the kinks, changes and updates that are forever popping up. So, let’s take a look at what SEO...
by Patrick | Nov 12, 2019 | PSM Blog
Embarking on a startup can sometimes feel like a delicate balancing act, especially in the early stages. There’s so much to do and plan that knowing the best way to allocate your financial resources can be tricky. In the cyclonic flurry of getting a startup,...
by Patrick | Oct 15, 2019 | PSM Blog, Social Media
Follow/Unfollow is a common growth tactic on both Instagram and Twitter. The method’s aim is to gain highly-targeted followers and it’s essentially as simple as it sounds; you bulk-follow a large number of people from your target audience, before...
by Patrick | Oct 1, 2019 | Copywriting, PSM Blog
Writing good copy is both an art and a science. The main goal of course is to connect with your potential customers, but you also have to appear knowledgeable, competent, and even a little humorous. In the age of digital commerce, 99% of the time you don’t get...